Market Analysis is the basis for entering a new market without making costly mistakes. PAN Consulting professionals use proven methods to collect information:
Market Analysis
PAN Consulting
Visit and attend trade shows: collect competitive product information, discuss market trends and technology with competitors by introducing us as business consultants developing market studies on trends and competitive advantages of the main industry players. Our independance makes data collection much easier.
Attend industry events and conferences on behalf of our customers to collect information and establish executive relationships, one of our specialties!
When possible, collect detailed pricing information via our industry contacts. Sometimes, when you know well potential customers, they will help you collect information from your competitors...
Study and translate into English if appropriate, relevant local trade magazine articles and perform frequent internet research
Provide customers with trend summaries and recommendations for product features, prices, marketing, service and strategy in the European market
Help our customers organize trade shows. We believe that it is far more efficient to directly organize attendance at trade shows from within Europe. Most US companies looking for business in Europe invest in a small booth at the “US Pavilion”. If it is a good solution to find local distributors, it will however limit your ability to directly sell to local businesses who are looking for a strong local base and representation
[http://www.buyusa.gov/france/en/130.html?bsp_cat=80141500&bsp_id=26]
Specialists in European Business Development
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